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Our approach

We don't just write the cheque. We back the company.

The Venture Fund invests in startups with real growth potential — the kind of founders and ideas we'd happily build ourselves. Capital is the start of the relationship, not the whole of it: funded companies get the same operators, network and hands-on support that go into our own ventures.

We invest where we have genuine conviction and context — overwhelmingly in the six sectors we know cold — and we're comfortable co-investing alongside work the studio is already doing. You get a partner who has actually built, scaled and shipped, not just a name on the cap table.

What we
look for

Investment thesis

We're concentrated, not scattergun. A handful of signals tell us early whether something is worth real conviction — and our own capital behind it.

/ 01

Real market potential

A large or fast-growing market with genuine room to expand — not a clever product hunting for a problem.

/ 02

A sharp, distinct solution

Something that solves a pressing problem in a way incumbents can't easily copy. A wedge that can become a platform.

/ 03

A team we'd back

Founders with domain conviction, the will to execute, and the kind of clarity that survives contact with reality.

Beyond
the cheque

Post-investment

Strategic guidance

Hands-on help on growth, go-to-market and the decisions that actually move the needle — from people who've made them.

Operational support

Product, hiring and scaling muscle when you need it — including our own build team where it helps.

Network access

Warm introductions to customers, partners and later-stage investors across our network.

Follow-on funding

We reserve capital to keep backing the companies that are working, round after round.

How to
apply

Four steps
01 / PITCH

Send your deck

Business, market, team and the numbers. The rough version is fine — we'd rather see it early.

02 / REVIEW

We read it

We assess fit against our thesis and sectors, and reply within two business days.

03 / DILIGENCE

We dig in

If it's a fit, an honest look at the model, market and team — quick, not painful.

04 / TERMS

A decision

A clear yes or no — and if yes, a term sheet you can actually understand.

Apply for funding →
Ready when you are

Let's get it
to full flight.

Start a flight plan →